| Nominate a Leader for the Florida Tourism Hall of Fame |
|
VISIT FLORIDA is proud to announce that nominations are now open for the 2026 Florida Tourism Hall of Fame. This prestigious award recognizes leaders—both contemporary and historic—whose vision and dedication have made lasting, industry-wide contributions that positively impact Florida’s economy and residents, helping to shape the state into the world’s premier travel destination.
Qualified nominees must have at least 10 years of service in Florida’s tourism industry and demonstrate a significant impact on the state’s economy and its residents. Please note that self-nominations will not be accepted, and only one submission is permitted per nominee. We encourage coordination to submit a single, comprehensive application, as only the first complete entry received will be considered, and subsequent entries will not be reviewed.
The nomination period is open from April 16 to May 6, 2026. The 2026 inductee will be announced later this year at the Florida Governor’s Conference on Tourism, held September 9–11, 2026, in West Palm Beach. For more information, please click the link below. |
|
|
VISIT FLORIDA Supports Lee County Tourism at Industry Events
|
|
|
VISIT FLORIDA President and CEO, Bryan Griffin, highlighted the organization’s strategic vision and impact during two key industry events in Lee County: the Sanibel-Captiva Chamber Annual Meeting and the Lee County Tourist Development Council meeting.
Bryan shared insights into Florida’s record-breaking 2025 visitation numbers and outlined innovative plans for the future. He specifically detailed how VISIT FLORIDA’s statewide initiatives actively bolster local tourism in the Fort Myers area, showcasing marketing efforts that promote the region’s iconic islands, beaches, and neighborhoods alongside the rest of the Sunshine State.
|
|
|
World Cup Demand
Early World Cup data made one thing clear: demand was building across host markets. However, the latest data reveals a more important question for destination leaders: Is that demand actually being converted into occupied stays? Find out more from this Tourism Economics article.
|
|
Millennial & Gen Z Traveler Trends
From this Skift report you'll learn where these generations diverge and where they align, providing essential data for brands planning for the next five years. VISIT FLORIDA Partners can access Skift Research for free! Claim your free subscription, then download the report below.
|
|
|
|
|
|
Now Hiring: Corporate Events & Meetings Manager
VISIT FLORIDA is hiring! Do you have experience planning and executing large-scale events as well as marketing within the MICE (Meetings, Incentives, Conferences, Exhibitions) industry? We'd love to hear from you!
|
|
|
Feature Your America250 Event
Showcase your events and activities celebrating America’s 250th anniversary. From historical exhibitions to educational programs and community gatherings, we're looking to highlight Florida’s important role in our nation’s story.
|
|
|
|
|
|
Co-op Sales Close May 4th
The end of our fiscal year is approaching and so is the cut-off date to purchase a co-op marketing package. The last day to make your selections is May 4, 2026. You still choose your flight dates and media can run through the end of June 2026.
|
|
|
Last Chance to Be a Speaker!
Speaker applications for the 2026 Florida Governor’s Conference on Tourism close this Wednesday, April 22. If you have a creative, interactive, and engaging session idea that can inspire Florida’s top tourism and hospitality leaders, we want to hear from you.
|
|
|
|
|
|
Amelia Island Rated Best Island in the U.S. Third Time in a Row!
|
|
|
Global Traveler's 14th annual Leisure Lifestyle Awards honors the best in the world of leisure and lifestyle travel, awarding goods, services, destinations, hotels, airlines, airports, cruises and more. Congratulations to Amelia Island for being named the Best Island U.S. for the third consecutive year! Congratulations also to Marco Island for taking the second spot on the list!
|
|
|
|
