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U.S. Chamber Action |
Stand Up for Free Enterprise |
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How American Business Makes the Super Bowl Happen |
From the food on your table to the commercials on your TV, businesses of all sizes make the Super Bowl possible. |
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The Super Bowl isn’t just a football game — it’s an economic engine that showcases the power of American business. From the food on your table to the commercials on your TV screen, businesses of all sizes make the magic of the big game possible.
Why it matters: The Super Bowl is a prime example of how businesses of all sizes work to bring important cultural and sporting events to life, drive economic growth, and create jobs.
Local economic impact: This year’s Super Bowl in New Orleans — the city’s 11th — is expected to draw over 100,000 visitors. They’ll boost revenues for local businesses of all sizes with spending on hotels, restaurants, and transportation.
Eat up: The game’s impact ripples beyond New Orleans to hit the stomachs of millions of Americans. While Super Bowl Sunday is America’s biggest sports event, it’s also the second-largest food-centric event in the U.S., behind only Thanksgiving.
- 100 million pounds of chicken wings will be eaten.
- 11.2 million pounds of potato chips and 8 million pounds of guacamole will be eaten.
- 1 in 7 Americans will order takeout, fueling restaurants nationwide.
Lights. Camera. Action. The entertainment industry will also cash in. Super Bowl commercials are expected to surpass $700 million in revenue — topping last year’s record. Brands are willing to pay top dollar to reach the projected 203.4 million U.S. adults tuning in — nearly 60% of the U.S. population.
Bottom line: From making the game-day extravaganza come off without a hitch to putting smiles on sports fans’ faces all over the country, the Super Bowl represents the best of U.S. business in action.
Dig deeper:
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ALL BUSINESS IS LOCAL |
2025 State of American Business |
U.S. Chamber President and CEO Suzanne P. Clark delivers a clear message to policymakers: The decisions made in Washington have real-world impacts on businesses and communities across the country. They must prioritize growth and opportunity for all Americans. |
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UPCOMING EVENTS |
C-Suite to Main Street: A Masterclass in Thriving Through Change |
February 27, 12:00 PM – 12:30 PM |
Saeju Jeong, Co-Founder and CEO of health and wellness company Noom, will share his strategies and advice for leading a company through periods of transformation and building a stronger brand as a result. |
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Tariffs, Trade, and Other Economic Trends |
March 14, 1:00 PM – 2:00 PM ET |
U.S. Chamber Executive Vice President Neil Bradley joins RSM US Chief Economist Joe Brusuelas to explore the key factors affecting America's economy today. |
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