VISIT FLORIDA President and CEO, Dana Young, Announces Retirement
|
|
Dana Young, President and CEO of VISIT FLORIDA, has announced her retirement after six years of dedicated service leading the state’s official tourism marketing organization.
Under President Young’s leadership, VISIT FLORIDA expanded its membership to include every destination in the state, secured record funding, and elevated Florida to the #1 overseas destination surpassing New York for the first time since 2001.
Florida’s recovery from the pandemic significantly outpaced that of the US as a whole, beating projections by two years. The valuation of the state’s vacation brand surged from $106 billion to $142 billion, cementing its status as the premier global travel destination. |
|
| Submit your content to our PR Team on the topics below for a chance to be featured in one of our press releases distributed around the globe. The deadline to submit is January 10. |
|
Surprising Spring Break Locations
What small towns and off the beaten path destinations do visitors need to add to their spring break itineraries? |
|
Music Festival Season
Highlighting the coolest shows worth planning a trip to Florida for and the unique venues where they take place. |
|
|
|
Sustainable Florida
Initiatives and experiences that spotlight sustainability, such as sustainable dining options, transportation, voluntourism, green activities and rehabilitation centers. |
|
Solo Female Travel
In preparation for Woman's Month in March, we're rounding up diverse destinations and activities that Latin American women traveling to Florida solo would want to experience. |
|
|
|
Record Breaking Visitation Numbers in 2023
In a recent report, data shows Florida shattered tourism records in 2023. Florida's tourism industry generated $127.7 billion in economic impact in 2023, a 5% increase over 2022. Domestic visitors to Florida spent $116.1 billion, while international visitors contributed $14.9 billion, providing a $131 billion out-of-state spending stimulus to Florida’s economy. |
|
Leveraging the Power of Organic Social Media for Small Businesses
This recorded webinar offers practical and free ways to enhance your social media presence. This free resource is tailored for small businesses, helping them connect with audiences online. |
|
1-95 Winter Showcase
Join us on January 31, 2025 at the I-95 Official Highway Welcome Center for the Winter Showcase! Bring brochures, coupons, and collateral to interact directly with the visitors. Register by January 29, 2025. |
|
|
|
Florida Encounter
Meetings, conventions, and events is an impactful segment every destination should be working with. Want to meet one-on-one with the top meeting planners with proven business in Florida? Then register for Florida Encounter! Your last chance to sign up is January 22, 2025. |
|
Florida Huddle
The best way to meet with the world's premier travel trade is right here in the Sunshine State at Florida Huddle! This can't-miss event is your opportunity to meet one-on-one with tour operators, wholesalers, OTAs, airlines, and more. The last day to register is January 22, 2025 so don't delay. |
|
|
|
Visit Sarasota County's New "Area Visitor Assistant" RV
Meet AVA, the 18-foot “Area Visitor Assistant” RV, which is hitting the streets from UTC to Manasota to promote local businesses and all Sarasota County has to offer. The vehicle’s exterior displays key branding elements such as Sarasota’s trademark, Florida’s Cultural Coast. Visitors can engage with VSC volunteers and a library of promotional collateral, including Sarasota’s official visitor guide, inside the RV or under an expansive awning at local sporting events, farmers markets, and other gatherings. |
|
|
